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Swordfish appoints new Group Account Director
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Swordfish, the independent integrated marketing agency, has announced the appointment of Elly Hogg as Group Account Director. 

At Swordfish, Elly will be responsible for servicing all her clients which include; Vauxhall, Virgin Wines, Travelodge and Jo Malone, amongst others. She will also focus on the agency’s new business drive by further developing their extensive portfolio of existing and potential clients across a wide range of vertical sectors.

Prior to joining Swordfish Elly was Associate Director at TLC Torq – an integrated marketing communications agency within the TLC Group. Elly helped to grow the business through developing existing clients and acquiring new business leads. Her clients included HM Foods (Sugar Puffs, Honey Meltz), Barclays and McVities. Prior to that Elly worked at Chemistry Communications Group where she handled clients such as SCA Hygiene Products, RHM, Transport for London and Ferrero  She will report to Swordfish’s Managing Director, Mark Whitmore.

Hogg said: “This is a great time to be joining Swordfish especially with the recent Gold award win at the ISP awards for the Nickodeon ‘Big Trip’ campaign for Vauxhall motors.  I was particularly drawn to the agency due to its exciting and expanding client portfolio. Adding value to existing clients will also be highly stimulating for me.”

Whitmore added: “This is a very exciting time for Swordfish within the integrated and digital marketing space and the appointment of Elly as Group Account Director is as result of recent blue-chip account wins. With Elly’s proven track record in account management working across some of the most recognized global brands and her knowledge and experience within the marketplace I’m confident she will deliver the best results for our clients and help Swordfish continue its strong growth.”

June 23, 2008
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